Saturday, November 07, 2009

Fictive party icons



Most parties in Sweden use flowers as an icon. How the established Swedish parties icons looks like are well know in Sweden.

The creative company Fabel Kommunikation, has created a game for The Swedish Association of Local Authorities and Regions (SALAR). It is a role-play game. The participants play representatives from different political parties and their task is to govern a fictive municipalities.


Unna design has co-operated with Fabel Kommunikation in several projects and we were assigned to do the graphic design. Here are a few examples of characters cards. Different colours and different fictive icons (flowers) make up the cover for each in the game. On the back the graphic design associate to the Swedish ballot paper being used in Swedish elections even though we used another font (A font from SALAR' s graphic manual).

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